Here are a few quick mistakes that I see new bloggers making (some of which mistakes I made myself). They’re listed in no particular order and I’d love for you to continue the list in comments below:
- Giving up too early - blogs take time to take off
- Putting off starting a blog - waiting until everything is just right before launching can mean you never do it
- Echoing what everyone else is talking about - say something unique and share your opinion
- Not blogging on your own domain - I know some swear by using hosted blogs but if you want ultimate control of your blog it is best to do it on your own domain and hosting.
- Iregular Posting - you don’t have to post every day but try to establish a regular rhythm of posting
- Being too apologetic - ’sorry I haven’t written for a while’ can end up being the most common type of post on a blog - yes apologize if you’ve messed up but don’t be too hard on yourself - keep investing your time into building your blog up rather than highlighting it’s problems.
- Focusing more upon Quick Traffic than Loyal Readers - there’s nothing wrong with a big rush of traffic from social media or another blog - but just as important as that is building reader loyalty. Sometimes growing one reader at a time is more fruitful than getting spikes of traffic that never returns.
- Clutter - too many buttons, widgets, navigation elements
- Great Posts but Terrible Titles - don’t short change yourself by investing hours into writing great content only to slap a mediocre headline/title onto it.
- Not Defining a Topic - the most successful blogs have a well defined topic/niche (or they target a certain demographic)
- Choosing a Topic you have no Interest in - for your blog to be successful you’ll need to blog regularly on your topic for years - if you want to sustain it choose something you have an interest in or love for or you’ll run out of steam.
- Too many Ads - I don’t have a problem with ads on a blog from Day #1 but when they overpower the content and push it down the page too far they hurt your chances of building a loyal readership.
- Being too Insular/Expecting Readers to come to You - many bloggers starting out fail to realize that the more you put yourself out there and interact with other bloggers the more chance you have of being read.
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